To survive in the job market, it is important to stand out from the crowd. Personal branding can be an effective tool here. Personal branding means becoming aware of one’s own values, strengths and goals and positioning oneself as a personal brand through an appropriate communication strategy.
During the New York Summer Weeks – Personal Branding and Communication, participants explore their personal potential and receive a toolbox for developing a strong image. This includes topics such as resume and digital presence, networking, elevator pitch, verbal and nonverbal communication, public speaking, assertiveness in the workplace, and tips for introverts.
The summer weeks are rounded out by a cultural program and guest speakers. The program language is English, so participants also have the opportunity to improve their English skills.
The three-week program is run by Pace University, our New York partner university, and takes place on its modern campus in Manhattan’s Financial District.
Dates: July 24 – August 11, 2023
Fee: 1.490 EUR
Application Deadline: April 15, 2023